LAPO Sierra Leone Providing training on customer service by allowing employees to greater understand the impact their role has on the organization. A company that invests in training shows their employees that they care about continual development and progress. In turn this makes employees more engaged in the company and therefore more motivated. Employees then become more efficient and better equipped to deal effectively with customers. You can increase engagement a step further by having employees involved in the development of the training program by asking for their feedback